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Jennie (제니,ジェニー)  of Blackpink(블랙핑크,ブラックピンク) takes center stage in Calvin Klein’s new campaign for the bright, sunny season.

Representing the brand’s “Monochromatic Summer” collection, Jennie radiates a simple yet energetic and sensual identity with her white tone-on-tone look.

Calvin Klein has launched a new campaign for the bright season of the sun, featuring global ambassador Jennie. As the face of the brand’s “Monochromatic Summer” collection, Jennie embodies a simple yet energetic and sensual identity through her white tone-on-tone look.

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The campaign showcases Calvin Klein’s signature soft tailoring and light textures suited for summer, highlighting Jennie’s comfortable confidence. Her attire, a classic white trucker made from comfort stretch denim material, draws attention with a CK logo on the chest pocket, making it versatile for various styling options. Paired with clean white cotton barrel classic white denim, these pieces boast a relaxed fit, ideal as daily wear.

Furthermore, Jennie completes her sophisticated and sensual look with an all-cotton lightly lined bralette. The curated combination of minimalism in white color base and the harmony between apparel and underwear is available at Calvin Klein stores, the official online mall, and E( )PTY, an editorial shop run by Musinsa Trading.